A group of media executives put down their cocktails, filed across Broadway as cops halted traffic, and stared back up at the blank hotel. There was a 10-second countdown, and suddenly, a vibrant video billboard appeared where a minute before, there seemed to be only empty space. It was the New York unveiling of something called MediaMesh, an ingenious invention of LED lights strung unobtrusively across building exteriors. At first, the 783-square feet of woven stainless steel mesh, which upon closer inspection looks something like a pigeon net, seems innocuous, but at the flip of a switch, it turns into a giant TV screen.
Whoa, that's pretty cool! Not that I want to see constant advertising, but maybe it's a way to make it a little less obtrusive.
ReplyDeleteHi Ken,
ReplyDeleteVery cool ... lots of potential here (for marketers).
Best,
Marty
Ken:
ReplyDeleteI love own both movies, love them. The article was very interesting, thanks for the entry.
Peace&Love
Wes
Cool!! Really cool!!
ReplyDeleteone more reason to tempt me across all those bridges to get to the big city...
ReplyDeletexxalainaxx
Very, very neat :) Thank you for sharing :) Hugs, Teresa
ReplyDelete