I want something like this here, especially when it is hot and humid :o)
How cool is the Asahi Super Dry Extra Cold Bar? See for yourself: the digital LED display shining out from the front window shows the interior temperature - prefaced by a minus sign.
Once you get inside the company brew pub located in Tokyo's ritzy Ginza district, order up a cold one or pour it yourself from the stylish frozen draft towers. The beer's served colder than room temperature; usually standard practice but even more so when the room is as cold as ice!