May 13, 2010
The Dream Machines program will bring as many as 3,000 recycling machines to high-traffic areas, where individuals can recycle their cans and bottles and earn reward points or donate cash to charities.
The machine itself is like a vending machine in reverse. A video screen plays advertising and informational videos, which are updated wirelessly and tailored to each site. A consumer first touches the screen and follows instructions, either to swipe a key fob to track rewards points or to defer registration for later, if at all.
Next the user scans the product barcode, and places the plastic or aluminum bottle (no glass yet) in the proper chute. The machine then spits out a receipt with reward points good for travel or movie tickets, or other benefits, such as coupons for Pepsi products.
The bin does not crush containers, as the sponsors' research says consumers don't like the noise. Each kiosk can hold about 300 bottles or cans. [...] The person responsible for emptying the machine gets an alert via email when the machine is nearly full. The recyclables are picked up by Waste Management.
I think the concept is good, I used to use a machine like this when I lived in South East Michigan, but the 300 bottle/can capacity can be problematic.